December 2, 2005

Senate Summons Pentagon to Explain Effort to Plant News Stories in Iraqi Media

By ERIC SCHMITT and DAVID S. CLOUD
http://www.nytimes.com/2005/12/02/politics/02propaganda.html?th=&adxnnl=1&oref=login&emc=th&adxnnlx=1133526689-2e/hHAoMHVsBOdEON7peTQ&pagewanted=print

WASHINGTON, Dec. 1 - The chairman of the Senate Armed Services Committee summoned top Pentagon officials to a closed-door session on Capitol Hill on Friday to explain a reported secret military campaign in Iraq to plant paid propaganda in the Iraqi news media. The White House also expressed deep concerns about the program.

Senior Pentagon officials said on Thursday that they had not yet received any explanation of the program from top generals in Iraq, including Gen. John P. Abizaid, Gen. George W. Casey Jr. and Lt. Gen. John R. Vines, the three most senior commanders for Iraqi operations.

After reports about the program circulated this week, General Casey initially protested that it should not be discussed publicly because it was classified.

One senior Pentagon official said, however, that General Casey was told that response was inadequate. The official asked for anonymity to avoid possible reprisals for disclosing the general's reaction.

At a briefing with reporters, the White House spokesman, Scott McClellan, responded to a barrage of questions about the program, which military contractors and officials said also pays friendly Iraqi journalists with monthly stipends.

"We're very concerned about the reports," the White House spokesman said. "We have asked the Department of Defense for more information."

Under the program, the Lincoln Group, a Washington-based public relations firm working in Iraq, was hired to translate articles written by American troops into Arabic and then, in many cases, give them to advertising agencies for placement in the Iraqi news media.

At a time when the State Department is paying contractors millions of dollars to promote professional and independent media, the military campaign appeared to defy the basic tenets of Western journalism.

Senator John W. Warner, a Virginia Republican who heads the Armed Services Committee, said he had directed Pentagon aides to describe and justify the program on Friday in a closed briefing for senators and staff aides.

"I am concerned about any actions that may undermine the credibility of the United States as we help the Iraqi people stand up as a democracy," Mr. Warner said in a statement.

"A free and independent press is critical to the functioning of a democracy, and I am concerned about any actions which may erode the independence of the Iraqi media," the committee chairman's statement said.

Asked about the issue on Thursday, the top military spokesman in Baghdad appeared to defend the practice without referring specifically to the Lincoln Group's activities.

The spokesman, Maj. Gen. Rick Lynch, said that Iraq's most-wanted militant, Abu Musab al-Zarqawi, the Jordanian-born head of Al Qaeda in Mesopotamia, was also using the news media to advance his terrorist goals.

But General Lynch said the similarities ended there because the American military was disseminating truthful information.

"He is conducting these kidnappings, these beheadings, these explosions, so that he gets international coverage to look like he has more capability than he truly has," General Lynch said. "He is lying to the Iraqi people."

General Lynch continued: "We don't lie. We don't need to lie. We do empower our operational commanders with the ability to inform the Iraqi public, but everything we do is based on fact, not based on fiction."

Another military spokesman in Baghdad, Lt. Col. Barry Johnson, later confirmed in an e-mail message that the Lincoln Group's effort was aimed at promoting the allied efforts in Iraq. "We acknowledge that a program exists to get factual information into the Iraqi media," Colonel Johnson said. "Leadership is reviewing this program and how it is being executed, but there has been no decision yet on how to proceed."


One Pentagon official said it was possible that the program began as an effort to buy space in Iraqi publications for articles identified as coming from the United States government and then evolved into something where the government and contractor roles were hidden.

"If the whole intent of this is really an effort to provide false information to the people of Iraq, then that's more of a problem," said the official, who added that officials could decide to refer to the matter to Defense Department inspector general.

The Lincoln Group, which includes some businessmen and former military officials, was hired last year after military officials concluded that the United States was failing to win over Muslim public opinion.

In Iraq, the effort is seen by some senior commanders as an essential complement to combat operations in the field.

Lincoln's media work for the Pentagon in Iraq included a multimillion dollar campaign to influence Sunni Arab voters in Anbar Province before the national referendum on the new Iraqi Constitution in October, according to military contractors and officials.

The campaign, the officials said, included television and radio spots that did not disclose their American sponsorship and the disbursement of more than $1 million in cash.

"It wouldn't be obvious it came from Americans," said one official, referring to the media messages.

Laurie Adler, a spokeswoman for Lincoln, confirmed the company worked for the military in western Iraq but refused to provide any details.

The company's most senior executive in Iraq is Paige Craig. His résumé, contained in Pentagon documents spelling out some of Lincoln's work, highlights his role in "designing and leading the development of numerous government and corporate intelligence projects."

It goes on to say "Paige Craig graduated first in class from the Navy and Marine Corps Intelligence Training Center in 1996."

The descriptions of the Lincoln Group's activities, first reported by The Los Angeles Times on Wednesday, have spurred debate in Washington about how the United States should promote free and independent news media in the Middle East and other parts of the world.

"The State Department is working with journalists in Iraq to help them develop the skills that you all have in terms of reporting and journalistic ethics and practices," the State Department spokesman, Sean McCormack, told reporters on Thursday.

"That's important," the department spokesman said. "This is a country where free media didn't exist for decades, so they are learning. We think it's important to assist them in that."

But if the nascent Iraqi news media are perceived by ordinary Iraqis to be a tool of American interests, that effort will be ruined, some lawmakers said.

"How are people going to get information that's reliable?" said Senator Richard G. Lugar, an Indiana Republican who heads the Foreign Relations Committee. "Who can they trust? If you are a devout Shiite or Sunni, and you suspect that the press has been bought, why, then you wouldn't respect the press."

Jeff Gerth contributed reporting for this article.